Discover Triumph Motorcycles with
Change INTERACTION
Triumph Motorcycles Vietnam is the official distributor of Triumph Motorcycles, a British motorcycle manufacturer, in Vietnam. The company specializes in importing and distributing a range of large-displacement motorcycles, including Classic, Cruiser, Roadster, Adventure, and Supersport models.
CLIENT
- Triumph
NHÓM NGÀNH
- Vehicle
segment
- Vehicle
service
- UI/UX Design
- Website Development
Introduction Triumph Motorcycles Project
Despite being a renowned large-displacement motorcycle brand in the UK, Triumph Motorcycles is still relatively new in Vietnam. After two years of entering the market, Triumph Motorcycles has partnered with Change Interaction to create a brand promotion channel that aligns with the preferences of Vietnamese customers.
Requirement
An elegant and modern website design that showcases the premium features of Triumph motorcycles, while providing seamless user experience and efficient user data management.
Solution
- Change Interaction has utilized a dominant color scheme of red, black, and white to effectively convey the brand image and visuals of Triumph
- Additionally, Change Interaction has added a feature that allows users to change the color of the products with just a single click, aiming to engage users and encourage them to explore the range of Triumph products further, thereby increasing their time spent on the website.
Result
- The product categories are clearly classified, and detailed filters allow users to easily find their desired products. In addition to filtering, users can also search for information about products and events by entering relevant keywords.
- The product details are displayed with comprehensive information and a clear, intuitive layout.
- The "Find a Dealer" and "Compare Bikes" features are effective in assisting users.
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Users can easily "Schedule a Test Ride," and the brand can quickly receive customer registration information.
