8 website development trends that CTOs should not overlook in 2023 (Part 1)
Progressive Web Apps (PWA)
What is PWA?
Advantages of Progressive Web Apps
- Smooth installation
- Efficient use of device resources and memory
- Reduced support and development costs
- Simple updates and maintenance
- Increased flexibility in distribution
How have PWAs benefited businesses?
A notable example of a Progressive Web App is Twitter Lite. Twitter Lite is a lightweight version of the Twitter app developed as a PWA to provide fast and data-saving experiences for users. With Twitter Lite, users can access and use Twitter through a web browser without downloading and installing the mobile app. This PWA allows users to receive push notifications, access cached content even without an internet connection, and load pages quickly without downloading the entire app. In 2017, Twitter Lite PWA was integrated as the standard user interface, reducing bounce rates by 20% and increasing the number of tweets by up to 75%.
In Vietnam, many businesses have utilized PWA technology to enhance user experiences and save costs. For example, Zalo, a popular messaging app, has deployed a PWA version, allowing users to access and use Zalo through a web browser without downloading and installing the mobile app.
Voice User Interfaces (VUI)
What is VUI?
Instead of using buttons, a mouse, or a touch screen, VUI allows users to interact with systems using voice commands, requests, or information exchanges.
Advantages of Voice User
Some systems can recognize individual users' voices, creating personalized experiences VUI creates a more inclusive environment for people with disabilities or difficulties using traditional interfaces. A prime example of Voice User Interfaces is virtual assistants like Amazon Alexa, Google Assistant, or Apple Siri. Voice control systems in cars are another example, allowing users to make calls by saying "Hey Siri, call Mary" without using their hands.
Artificial Intelligence (AI) and Machine Learning (ML)
What are AI and ML?
Artificial Intelligence (AI) is a field in computer science that aims to create systems that operate like humans, capable of learning and making intelligent decisions. AI enables computers to recognize, understand, infer, and learn from data, thereby performing intelligent tasks previously exclusive to humans.
Machine Learning (ML) is a subfield of AI that studies and develops algorithms and models for computers to learn and improve performance over time through input data. Instead of being explicitly programmed to perform specific tasks, computers use machine learning to learn from experience and data, thereby generating predictive models or making decisions without direct human intervention.
- Applications of AI and ML Self-driving cars: AI and ML are used in autonomous vehicles to recognize and understand the surrounding environment, predict the behavior of other events, and make the safest driving decisions.
- Virtual assistants: Virtual assistants like Siri, Google Assistant, or Alexa use AI and ML to understand and naturally respond to users. They can recognize speech, understand user intent, and provide information, assistance, or perform requested tasks.
- Image recognition: Image recognition technology utilizes AI and ML to classify and identify objects, faces, or signs from images or videos. Examples include facial recognition systems used for unlocking smartphones or in security.
What is Low-Code/No-Code Development?
It is a method of software development that does not require deep programming knowledge or complex coding. Instead of writing code from scratch, developers can use visual tools and interfaces to drag and drop pre-built components and logic to create applications.
In a Low-Code/No-Code environment, users do not need to write code from scratch. Instead, they can use pre-built blocks, visual components, and drag-and-drop tools to create applications. These tools typically provide intuitive interfaces for building websites, mobile apps, enterprise applications, or automated workflows.
Some Low-Code/No-Code Development tools and platforms
- Wix website builder: Wix provides an intuitive drag-and-drop platform that allows users to build websites without coding. Users can choose from templates and pre-existing components, customize the interface, and add functionality without deep programming knowledge.
- AppSheet app development platform: AppSheet enables users to build mobile apps without coding. Users can use the visual interface to create and customize forms, reports, workflows, and integrate data from various sources.
- Microsoft Power Automate: Power Automate is a no-code workflow automation platform. Users can create automated workflows by combining actions, conditions, and integrations with various apps and services without programming knowledge.
CI will continue sharing the latest website development trends in Part 2 of this topic. Discover how we implement these web design trends in various businesses to deliver successful projects. If you have ideas for your brand, contact us for the most suitable consulting solutions.